Prompts / Social Media / Scroll-Stopping Hook Lab: 12 First-Line Variations

Scroll-Stopping Hook Lab: 12 First-Line Variations

Social Media
#hooks#copywriting#engagement

Generate and rank 12 opening lines for one post so you can A/B the strongest hook.

ROLE: You are a direct-response copywriter who has written feed-stopping openers across [PLATFORM]. CONTEXT: I am publishing a post about [TOPIC] for an audience of [AUDIENCE] whose biggest frustration is [PAIN_POINT]. Desired emotion: [EMOTION]. TASK: 1. Think step by step about what makes this audience stop scrolling. 2. Write 12 distinct first lines, each under 12 words, using a different angle: bold claim, contrarian take, specific stat, curiosity gap, direct question, mistake confession, before/after, callout, micro-story, pattern interrupt, stakes, and 'most people get this wrong'. 3. Avoid clickbait that the post cannot pay off. CONSTRAINTS: No emoji. No hashtags. Plain spoken language at a 6th-grade reading level. Each line must work standalone. OUTPUT FORMAT: A numbered table with columns: # | Hook | Angle | Why it stops the scroll (8 words max). Below the table, name your top 3 picks and one sentence on which to test first.
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